Objective of this project was to create awareness about the Awas Mela 2023 event and promote it to potential house buyers, as well as convert them into satisfied customers. We launched an intense multi-channel advertising campaign that utilized Google Ads, Facebook Ads, and YouTube Ads. We targeted relevant audiences and created engaging ad content that showcased the benefits of attending the event and purchasing from MPHIDB.
The campaign was a huge success, resulting in the sale of 192 flats and generating 19.40 Crores in revenue on a 20 Lakh advertising budget. We used various metrics to measure the success of the campaign, including click-through rates, conversions, and return on investment.
Ads Campaign
Madhya Pradesh, India
Google, Facebook, YouTube Ads
Jan 2023 - March 2023
MPHIDB
Objective of this project was to revamp the website for Excel Analytics, an e-learning educational website, with a focus on improving user experience and increasing lead generation. We utilized PHP technology to create a custom website solution.
The redesign resulted in a 50% increase in website traffic and a significant increase in leads generated through the website. Through the use of PHP, we implemented dynamic features and functionality, ensuring a seamless user experience. The website redesign successfully enhanced Excel Analytics's online presence, improving its educational platform and driving business growth.
Website redesign
Arera Colony, Bhopal
PHP
March-2023
Excel Analytics
The objective of this project was to develop a single vendor React web application for Healthy Diet, a pharmaceutical product seller. We used ReactJS as the front-end framework, NodeJS for the server-side scripting, and MongoDB as the database. The website features a modern and intuitive design, with a user-friendly interface for product browsing and purchasing. The web application includes secure payment gateways and seamless checkout processes.
The final product resulted in a 30% increase in online sales for Healthy Diet.
Web Application
Indrapuri, Bhopal
ReactJS, NodeJS, MongoDB
April 2023
Healthy Diet
Objective of this project was to create compelling and memorable logo designs for XYZ-Brand. The goal was to capture the essence of the brand and convey its unique identity through visually appealing and versatile logos.
The logo designs for XYZ-Brand showcase the brand's identity and values effectively. The final designs have been well-received and are ready for implementation across XYZ-Brand's marketing collateral, website, and other brand touchpoints.
Logo Designs
MP nagar, Bhopal
Corel Draw, Photoshop
April 2022
XYZ-Brand
Our digital marketing agency successfully executed a comprehensive Awareness Campaign for the Lok Sabha Election 2019. Spanning over 200 Assembly Constituencies, 10 states, and 29 Parliament Constituencies, our strategic use of social media, search engine optimization, email marketing, and targeted advertising effectively engaged voters. Compelling content, visuals, and interactive infographics garnered maximum visibility, driving conversations around informed voting choices.
Our data-driven approach and analytics tools enabled us to track performance, resulting in increased voter turnout and widespread recognition of our client's commitment to democracy.
Advertising Campaign
10 States in India
Google, Facebook, YouTube Ads
May 2018 - Nov 2019
Election Commission