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Advertising Campaign

Advertising Campaign for MP Housing Board

Objective of this project was to create awareness about the Awas Mela 2023 event and promote it to potential house buyers, as well as convert them into satisfied customers. We launched an intense multi-channel advertising campaign that utilized Google Ads, Facebook Ads, and YouTube Ads. We targeted relevant audiences and created engaging ad content that showcased the benefits of attending the event and purchasing from MPHIDB.

The campaign was a huge success, resulting in the sale of 192 flats and generating 19.40 Crores in revenue on a 20 Lakh advertising budget. We used various metrics to measure the success of the campaign, including click-through rates, conversions, and return on investment.

Project Info -

Category:

Ads Campaign

Location:

Madhya Pradesh, India

Ads Channel:

Google, Facebook, YouTube Ads

Dated:

Jan 2023 - March 2023

Client:

MPHIDB

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